Posted on February 19 2009
While exchanging anecdotes with Ray Zink of Hardy USA yesterday (by the way, it seems everyone, on both sides of the Atlantic, overestimates the amount of backing needed for any given fish), we heard Ray talk about how much the Hardy & Greys folks look forward to fly fishing shows. Why is that? I wondered. “You would be amazed at the number of people with old Hardy tackle that show up at these shows who want to talk about the relationship that they have with their tackle,” he said. Here’s a post from Charles Jardine’s WordPress blog that will give you a sense of what he means.
Hardy USA is doing its best to build on the romance in its first year of direct U.S. marketing by attending all of the big shows, and that includes stops at Pasadena and Pleasanton in the next 10 days. The Fly Fishing Show in Padadena, California begins tomorrow, and next weekend the Show appears at the Alameda County Fairgrounds. On hand will be Hardy USA’s John Shaner, who will evaluate, clean and lubricate Hardy reels for free. Just bring your Hardy reel to their booth and John will be able to tell you when it was built and all about its features and benefits.