Posted on July 25 2016
With a continued focus on thrill seekers, fishing enthusiasts and active outdoorsmen, Smith launches two new premium outdoor performance frames to its sunglass collection for April 2016. The new models, the Redmond and Wolcott, offer Smith’s proprietary performance-rich lens technologies within lightweight and durable frames suited to tackle any adventure.
Offering 100% UV protection, both models incorporate Smith’s most advanced eyewear technologies, including Techlite TLT glass lenses for maximum anti-scratch or ChromaPop+ and ChromaPop polarized lenses that enhance visual definition and natural color clarity in a high impact resistance lens for an upgraded experience offering instant advantage and confidence.
Following design tenets from the popular Guide’s Choice and Ridgewell styles of last season, the new Redmond represents classic styling in an 8 base wrap design with narrow, lightweight temples. The medium fit frame is offered in 13 colorways with six ChromaPop+ lens offerings, two ChromaPop lens choices, and five Techlite glass lens options.
With features built for performance and style for everyday use, the Wolcott surfacing and frame details match its larger counterpart, the Drake. Featuring a subtle 6 base lens curvature to accommodate small and medium fit faces of any thrill seeker. The frame is available in 11 colorways with six ChromaPop+ lens offerings, two ChromaPop lens choices, and three Techlite glass lens options.
Each frame is designed in the US and constructed in Italy of 53% bio-based lightweight, yet durable Evolve frame material and are part of the largest eco-friendly sunglass collection in the world. Featuring premium Italian stainless steel spring hinges and the addition of hydrophilic megol nose and temple pads for a secure fit. Both models are RX compatible.
The Redmond and Wolcott (MSRP $169-239 depending on lens) will be available starting April 2016 at specialty retailers worldwide and smithoptics.com.
Originating from Sun Valley, Idaho, Smith was founded in 1965 with the invention of the firstsnow goggle featuring a sealed thermal lens and breathable vent foam. With 50 years of innovation and design experience, Smith is widely known today as an industry leader that pioneers advanced eyewear and helmets that incorporate dynamic technologies, optimized performance and clean styling to fuel fun beyond walls. Smith seeks to power thrilling experiences in snow, surf, bike, fish and peak performance outdoor adventures with a comprehensive collection that exudes modern style and vibrant personality. To Smith, the experience is everything. Smith is part of Safilo Group. Additional information is available at smithoptics.com.