News On The Fly

Angling Trade is gearing up for its biggest issue of the year, to be released in conjunction with the IFTD/ICAST trade show, and the OR Summer Market. FORTY of the industry’s leading companies have reserved space. Have you? We will be closing the magazine for ad space this Friday, May 22nd – with all ad artwork being due June 12th.

This is the issue where we talk new product in detail, with in-depth coverage leading up to the big events.  We will also be producing three E-newsletters directly from the IFTD show, focused on the best products and breaking industry news.

Please act now to reserve ad space in this blockbuster issue, or digital ads on the E-newsletters.  If you want to make a statement, expand your presence, and set your company up for good things in 2016 and beyond, this is the place do do it.  And nobody is going to work harder to help you.We also have three very reasonable spots available for next week’s E – Newsletter which will be sent next Wednesday instead of the usual last Tuesday of the month. That inventory is as follows:

Newsletter Header (banner) – Above Content 468 x 60px Cost $300
Newsletter Banner  468 x 60px   Cost $100
Website Footer 728 X90px   Cost $100

Please let me know ASAP if you’re interested in either the Printed Show issue of Angling Trade, The Show Daily’s, or next week’s E-Newsletter.

Tim Romano

From Sage:

Sage Manufacturing, the industry leader in fly rods, reels, apparel, and accessories, bolsters its marketing team with the appointment of Catie Webster to the role of brand manager. Webster joins Sage from boutique backpack maker Mystery Ranch and will direct all marketing communications activities for the Washington-based brand.

“Sage’s deep heritage and positioning as technology leader in fly fishing provide a unique platform for storytelling that pays respect to the brand’s legacy and looks ahead to the future of the sport,” says Webster. “Sage holds a special place in my own history on the water, and I’m excited for the chance to share the brand’s stories with the passionate fly fishing community.”

Prior to joining Mystery Ranch, Webster served as

From Backcountry Hunters & Anglers:

Sportsmen today joined together in condemning attempts by the U.S. Senate to derail a federal rule that would improve the health of America’s fisheries and wetlands and the safety of its drinking water, Backcountry Hunters & Anglers announced.

This morning, the Senate Subcommittee on Fisheries, Water and Wildlife convened a hearing to consider legislation that would scuttle the “Waters of the U.S.” rulemaking, a multi-stakeholder process aimed at restoring clarity to the federal Clean Water Act and conserving the headwaters streams and wetlands important to fish, wildlife, waterfowl and sportsmen.

The confusingly named “Federal Water Quality Protection Act” (S. 1140), introduced by Sens. John Barrasso and Joe Donnelly in April, is strongly opposed by sportsmen, who decry the negative impacts its passage would have on hunting, angling and other recreational opportunities, as well as the clean water supplies relied upon by millions of Americans.

“No more fundamental American value exists than clean water,” said BHA Executive Director Land Tawney, “whether it’s the free-flowing stream where we cast a line for trout, the healthy wetlands depended upon by ducks and other waterfowl, or the drinking water we rely on for sustenance. The legislation introduced by Senators Barrasso and Donnelly does not

What is at Stake

For those in the Portland, Oregon area, this is an opportunity to come listen and ask questions regarding the hatchery system for steelhead and salmon in the PNW.  Please RSVP to the Portland Patagonia store.

original content Dylan Tomine

Filmmaker RC Cone spent lots of time in Iceland last year, working on a project called Yow: Icelandic for Yes! Here's the latest short from that production: . . .

The post Video: The Rivers of Yow – Episode 3 – The Laxa River appeared first on Orvis News.

Would you like to be able to talk to your dog even when you're at work?
Photo via facebook

Are you a techy with a furry, four-legged best friend? If so, you'd probably love to share your passion for technology with your favorite companion. There are tons of. . .

The post 11 Tech Gadgets for Your Dog appeared first on Orvis News.

Photo illustration by Lisa Larson-Walker, via slate.com

We have posted before about Sergeant Stubby, who was a hero of World War I (see here), but the online magazine Slate has posted a long, wonderful article by. . .

The post A Tribute to Sergeant Stubby, America’s Original Dog of War appeared first on Orvis News.

Little Elmo is a Chihuahua-Staffordshire Terrier mix, and he combines the traits of both. Watch what happens when he waits patiently for treats with. . .

The post Classic Video: Two Well-Trained Dogs and One. . . appeared first on Orvis News.

Last year, the folks at Tightline Productions showed us how to tie a traditional version of the Sulphur Usual, based on Fran Betters's original. Although the original Usual was really. . .

The post Video: How to Tie the Sulphur Usual Variant appeared first on Orvis News.

The folks from HOOKÉ fish the beautiful early-season waters of Montana in this film short.

Mr. Saahed's flies are mostly streamers and large nymphs, and they are beautifully tied.
Photos by Phil Monahan

Last summer, we featured a great post by Naser Derahkshan about fly fishing in his native Iran, and it featured a couple of patterns by a fly tier named Saeed Saaher. Well, yesterday an. . .

The post Photos: An Unexpected Package from Iran appeared first on Orvis News.

When the surface is bug soup like this, every fish in the river is looking upward.
Photo by Tim Linehan, Linehan Outfitting Co.

Here are a couple of cool aquatic-insect shots from out West, which show the kind of hatches a dry fly lover dreams about. The shot of Baetis on the water above comes from Montana, where. . .

The post Photos of the Day: Bugs, Bugs, Bugs! appeared first on Orvis News.

Michael Atwood, a.k.a. "Coloradofly," sent in this great video of his fishing adventures this spring, featuring a cool sequence of ice-out and a bunch of different species of trout. I particularly like . . .

The post Video: <em>The Thaw,</em> from Colorado and Wyoming appeared first on Orvis News.

Michael Hammons will not be facing prosecution for breaking a woman's car window to help a dog.
Photo via 11alive.com

We've posted several times about the case of Michael Hammons, a Desert Storm veteran who broke a car window to free a dog trapped inside on a hot day. (See here, here, and here.) The woman who owns the car demanded that police arrest Hammons, and he has been living. . .

The post UPDATE III: Charges Dropped Against Man Who Saved Dog from Hot Car appeared first on Orvis News.

The New Fly Fisher host Rebekka Redd with a fine pike.

The folks at The New Fly Fisher television show have put together a great collection of short video tips, covering topics from small-stream trout to big-lake bass to pike and musky. Here's a. . .

The post Video Tuesday Tips: 8 Great Strategies for Finding and Catching Big Northern Pike appeared first on Orvis News.

For the anglers featured in this film trailer, Atlantic salmon are more than just a quarry to chase, they are an obsession. Via Salmon Junkies.

Over the past decade, Georgia Pellegrini has made quite a name for herself as a chef and an outdoorswoman. Her 2011 book Girl Hunter combined these passions and introduced a. . .

The post Orvis Teams with Georgia Pellegrini for an Amazing Women’s Adventure Getaway appeared first on Orvis News.

The age of this reel is unknown, but it shows basic features we still use today.
all photos by Tim Bronson

In 15th century England, anglers didn’t use reels at all: They simply tied a braided horsehair line to the tip of a long rod. (Dapping and Tenkara operate on the same principle.) But by the 18th. . .

The post Photos: The Development of the Fly Reel in the 19th Century appeared first on Orvis News.

Trainer Gina Lepine and Maddalena Mineo, 17, place treats on the agility plank to encourage Coco.
Photo by Barbaraellen Koch, via suffolktimes.timesreview.com/

Here's a wonderful story from Long Island, New York, where a 17-year-old high-schooler, who took it upon herself to design and build an agility course for her local animal shelter. Young. . .

The post Teen Builds & Donates Agility Course for Shelter Dogs appeared first on Orvis News.

When we were hanging out in Montana last month, Fred Campbell of Hooké told me about the cool trip he was planning to the Laurentides region of Quebec to catch ouananiche, or. . .

The post Video: <em>Big Ouananiche!</em> from Hooké appeared first on Orvis News.

From OIA:

Nearly half of all Americans, 48.4 percent, participated in at least one outdoor activity in 2014. This equates to 141.4 million participants, who went on a collective 11.8 billion outdoor outings. These findings are part of the Outdoor Foundation’s 2015 Outdoor Recreation Participation Topline Report, which provides an overview of American participation trends in outdoor recreation with a focus on youth, young adults and the future of the outdoors. The full Report will be released this summer.

Overall, outdoor participation dropped .8 percent since 2013 and, by a small margin, reached the lowest levels since the report began in 2006. Extreme weather and an unusually cold winter are likely major contributors to the decline. While the typically popular gateway activities of running and biking lost participants in 2014, the indoor versions of these activities — running on the treadmill and using the stationary bike — added participants.

Paddle sports are a bright spot in outdoor participation. Stand up paddling continued to be the top outdoor activity for growth, increasing participation by 38 percent from 2013 to 2014. Snow sports, such as telemarking, snowshoeing, freestyle skiing and cross-country skiing, also grew by significant margins.

“With a dip in participation numbers, it is more critical than ever that we expand our nationwide efforts to reconnect Americans to the outdoors,” said

One of the incredibly matted dogs rescued last Thursday awaits the grooming shears.
Photo by Abel Uribe, via chicagotribune.com

Last week, police responding to a well-being check at a dilapidated home in Glencoe, Illinois, made a horrifying discovery: thirty-nine dogs living in deplorable conditions. It took nine hours for. . .

The post Video: Nearly 40 Sick Dogs Rescued from Chicago Suburb appeared first on Orvis News.

I can't quite tell if this is a commercial for Jeep or just a sponsored video, but it features some beautiful scenery and fishing from the African nation of Lesotho (pronounced. . .

The post Video: Big Rainbows in the “Roof of Africa” appeared first on Orvis News.

Striped Bass and Stripers Forever

This video should be a template for other regions of the U.S. when considering the value of healthy fisheries to the local economy.  Whether you live on the east coast for not but consider striped bass as a species on your bucket list to pursue one day, watch this and get involved.

original content Stripers Forever

Michael Hammons, moments after breaking a car window to save the dog inside.
Photo via 11alive.com

Last week, we told you about Michael Hammons, a Georgia man who broke a car window to save a dog locked inside on a hot day. For his trouble, he was arrested, at the insistence of the. . .

The post UPDATE II: More People Step Up to Help Man Who Broke a Car Window to Save a Dog appeared first on Orvis News.

The new film from Jazz & Fly Fishing follows the change of seasons, revisiting favorite places, and the persistence needed to succeed.

ARC Fishing has been announced as the newest corporate sponsor of the Bonefish and Tarpon Trust, and will help in support of their work in conservation and education.

Read more in the press release below.                                   

While I’ve been busy writing my monthly article for AT, I’ve also been working hard to grow my business. We are currently searching the land for someone that loves to fish, but loves design even more. If that’s you, we need to talk.

A little bit about Sage Lion Media:

We are a media studio that believes in building data driven marketing campaigns, that tell amazing stories for our clients. Through the use of web design, branding, videography, photography, and social media, we create inspiring campaigns that marry the business goals of our clients with the needs of their audience.

We work on a variety of projects, but our niche is in the fishing world where we have worked with several of the larger firms and non-profits in the industry. We are passionate about what we do and who we work with. Everyone has a voice at Sage Lion Media and we work collaboratively to help our clients succeed.

We are currently looking for a Junior Designer with 2+ years of experience that loves to fish and is passionate about design.

Tasks will include: