From Icebreaker:
Cabela’s, the World’s Foremost Outfitter of hunting, fishing and outdoor gear, has teamed up with Icebreaker, the New Zealand pioneer in merino wool apparel, to create a co-branded apparel line for men and women – Cabela’s + Icebreaker – to be sold exclusively in Cabela’s U.S. retail stores and online at www.cabelas.com this fall.
Icebreaker’s merino wool is world-renowned by outdoor industry experts for a highly functional design that stands up to rigorous wear, regardless of weather conditions and exertion levels. Merino wool is legendary for providing the highest insulation qualities, offering breathability to prevent overheating and clamminess, and retaining body heat when wet. Unlike synthetics, Icebreaker merino is naturally odor-resistant.
The Cabela’s + Icebreaker collection consists of base-, first- and mid-layers and accessories for men and women that combine Icebreaker’s superior lightweight, soft, superfine merino fabrics with Cabela’s legendary garment construction. The companies released a two-minute video showcasing the collection and the benefits of Icebreaker merino.
Men’s Product Highlights: